Palace was created by a street skateboarder for skateboarders however the company has become too mainstream.
Street skateboarders creatively use their surroundings to skate upon and do tricks.
Palace stickers will be stuck on walls and objects around the area of a 'spot'. Skaters have to create their way of skating that spot.
A few examples of the Palace Pros skating those spots will be related to their Instagram to generate interest and stimulate creativity.
A map of the first stickers in London will be related to the Palace and Thrasher magazine.
The stickers can be bought in the Palace shop so that customers can stick them on their own spots.